About Mike

Hello Everyone,

Just a little bit of background...

I have been actively engaged in all matters 'technology' for more that four decades. I have helped lead or build 5 companies to industry leadership positions. I also have been through two successful IPOs.

My career has been heavily focused on innovating with emerging technologies. I have always been dedicated to blending new technologies into 'service based' solutions.

I have spent 11 years in multifamily technologies; 9 years in global telecommunications; 7 years in income tax processing; 2 years in electronic forms systems; 9 years in computer timesharing services and 6 years in sales and marketing systems automation, training and consulting.

Examples have been:

In computer timesharing transitioning the technology from 'science based' applications to 'business applications'.

Being part of the team that interfaced the first laser printers to desktop computers.

In income tax processing selling the concept and building the initial system used by the IRS for the electronic filing of tax returns.

Building a business that provided for the pioneering of smart electronic forms

Marketing the first global router based LAN-LAN tele-communications service that grew to reach over 180 countries

Building a company that became the largest utility billing company in multifamily/apartment industry

Creating an energy management data analytics service for the real estate industry.

Creating a system for electronic rent payments.

...to cite a few...

I have always applied the following precepts...build products or services that customers WANT...create Marketing messages that 'teach'...focus on products and services that make difference in people's lives...always under promise and over deliver...provide clear, unambiguous definitions of the ROI for the adoption of the technology or the service.

As an author and trainer my Reality-based Marketing book and my Sellogix and Sellution training programs delivered this message successfully to technology companies in many countries.

Today my focus is on the technologies, plans and strategies that enable businesses to 'go digital at the core' to gain competitive advantage and document driven business processes.